Nakheel Mall (2021)

To celebrate UAE’s 50th anniversary, Nakheel Mall and Diaa Allam brought to life a beautiful mural for visitors to see: on one side, Allam painted, during a live performance, a beautiful mural of his bespoke Arabic calligraphy. On the other, an arrangement of calligraphy tiles presented the UAE National Flag.
Passerbys could not only admire Allam’s signature live art performance but also watch the flag come to life with augmented reality when they scanned it.